LOEWE Reveal Star-Studded Campaign For SS24

Following its successful SS24 runway at Paris Fashion Week, LOEWE have released their latest star-studded campaign featuring none other than Maggie Smith.

The campaign, shot by German photographer Juergen Teller, takes international stars outdoors to get cosy during these Autumn months. Acclaimed actor Maggie Smith, famous for her roles in films such as Harry Potter, poses against brick walls wearing full-length fur coats and silk dresses with LOEWE’s viral Puzzle Bag. Similarly, British actor Josh O’Connor graces the cut-out campaign wrapped in a branded blanket.

Greta Lee also appears in the campaign standing atop marbled dressers in a blue bedroom, whilst American actor Mike Faist sports hooded bombers and pleated shirting. Rachel Jones, FeiFei Sun, and TAEYONG also star within the campaign showcasing LOEWE’s new knitwear and eyewear.

Drag through the new collaboration below.

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