Goldwin 0 has unveiled its latest campaign lookbook for SS25.
Goldwin continues to redefine outdoor wear with its Spring/Summer 2025 collection, blending advanced functionality and cutting-edge design. Under the direction of design director Nur Abbas, the brand, based in Tokyo, Toyama, and Portland, Oregon, builds on over 70 years of expertise in high-performance materials and innovative manufacturing.
This season marks a fresh creative direction with a new project logo and a visually impactful campaign shot in Oregon. The collection focuses on protection and cooling for warmer seasons, featuring designs inspired by Oregon’s landscapes. Outerwear incorporates soft, seed shell-like curves, while shirts and bottoms include mechanical ventilation panels for breathability.
The colour palette includes mineral reds, rock greys, black, and cream, alongside prints inspired by nature’s mathematical patterns. Lightweight, durable fabrics like double-woven Pertex® Equilibrium and GORE-TEX 3-layer shell jackets ensure comfort, moisture regulation, and weather protection, highlighting Goldwin’s commitment to innovation.
The SS25 collection will launch on 21st February via Goldwin 0’s official webstore.
Check out imagery in the gallery above.