ICECREAM, the streetwear label founded in 2004, has unveiled its first dedicated women’s collection as part of its Fall/Winter 2025 offering.
The collection introduces form-fitting silhouettes such as baby tees, vests and tailored denim, blending ICECREAM’s iconic graphic-heavy style with gender-specific design. Standout pieces include oversized houndstooth denim shorts, metallic-sleeved varsity jackets, and camo prints adorned with crystallized logos and the brand’s signature cherry mascot.
To debut the line, ICECREAM tapped rising Spanish artist BB Trickz for her first solo fashion campaign, shot by Los Angeles photographer Lauren Leekley with creative direction from Ross Westland. The campaign captures a candy-coloured, skate-driven energy that mirrors the brand’s irreverent spirit.
Rooted in early 2000s skate video nostalgia and hip-hop subculture, the collection stays true to ICECREAM’s DNA while expanding its reach. New highlights include camouflage cargo pants with a wild twist, houndstooth running dog graphics and pop-luxe reinterpretations of classic streetwear silhouettes.
Check out imagery in the gallery above and head to the ICECREAM website for more information.
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