UGG has ushered in the holiday season with two new launches , “Iconic Feeling” and “Iconic Innovation”, celebrating warmth and comfort.
Fronted by Rina Sawayama and Central Cee, the Iconic Feeling campaign captures the joy of gifting in a plush, floor-to-ceiling shearling setting. The spotlight falls on the Classic Ultra Mini Chalet Boot, an elevated rework of UGG’s signature silhouette, and the Classic Ultra Mini Weather Hybrid Boot, a water-resistant, street-ready update designed for winter versatility.
Meanwhile, Iconic Innovation looks ahead to the future of cold-weather fashion, merging style with performance. Highlights include the MetroPeak boot in a new icy-blue colourway, complete with durable Vibram soles for enhanced traction and protection.
Check out imagery in the gallery above and head to the UGG website to purchase now.
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