Nia Archives has launched her brand new record label, Up Ya Archives, the official home for everything new gen junglism.
To celebrate the launch, Archives has shared the imprint’s first release—a soca-inspired banger titled “Get Loose” alongside rapid-rising talent Cheetah. The track has been released with a rave-inspired music video shot in a warehouse in East London offering a snapshot of Nia and other raver’s, young and old, dancing.
Archives first discovered Cheetah’s music on Bandcamp and included his “Spin Sugar” track in her debut BBC Radio 1 Essential Mix. Continuing to support him, they linked up at her London studio to make some edits for her upcoming tour and their friendship and collaborative relationship flourished.
Speaking on the track, Cheetah explained: “The track came together pretty naturally. It’s essentially an ode to soundsystem and party culture. It’s about that feeling of being completely one on one with the music, head buried into the rig and feeling the bass rattle your ribs. It’s all pretty simple but super energetic, the lyrics are literally an instruction. We took huge inspiration from soca letting the super energetic vocals take control of the track.”
This Friday 25th, Archives will also launch the UP YA ARCHIVES X NTS Residency from 5-6pm every month. Episode 1 will find her and Cheetah in the studio, introducing listeners to the radio, the community around it, upcoming and a B2B.
Watch “Get Loose” below and listen here.