Billionaire Boys Club has teamed up with Braun for a special-edition take on the brand’s iconic wall clock, reinterpreting a classic of minimalist industrial design.
For this collaboration, Billionaire Boys Club swaps traditional numerals for its signature “Heart & Mind” mantra, applying the label’s futuristic aesthetic to a matte black base. The hands introduce subtle red and blue accents, an echo of Braun’s early use of colour to signal key functions and create intuitive visual hierarchy. The result is a clean, contemporary reinterpretation that maintains the essential readability of the original while integrating BBC’s distinctive identity.
Founded in 1921 and now part of Procter & Gamble, Braun continues to set standards in industrial design across household and personal-care products. This collaboration brings together two brands aligned in their pursuit of innovation, clarity and timeless design.
Check out imagery in the gallery above.
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